About us

We are sustainability business and brand designers for a better tomorrow


“We believe in the positive impact of sustainable companies, courageous gamechangers and meaningful brands”

We believe in their power to create a better world. Because companies and brands realise they depend on a thriving society and healthy planet for their future success. Creating a future where sustainable business is not only the new standard, but also becomes your lead business model.
“If you stand by the world, the world will stand by you”. Paul Polman, ex CEO Unilever


'We empower business, brands & leaders*, to impact(ing) today, for a better tomorrow’.

if you can make positive change, you’re a leader.


Is your company ready for the Triple Win© too? Do you feel the need to create value for society, the planet in alignment with value for your company and customers? We'd love to show and inspire how you can start creating a positive impact today, for a better tomorrow.


Muriel Arts
+31 (0) 6 300 950 53
or click here and enter your details.

Our team


Muriel Arts

CEO & Founder

Annique Snel

Project Manager & Consultant

Krista Moeijes-Bosgra

Sustainability Business & Brand Designer

Laura Nijman

Chain innovation & Coalition Manager 

Arnoud Smits

Communication Designer

Fanny van der Weijden


Jantine Lebbink

Operations Manager

Work with us

Does the IMPACTING.today approach appeal to you? Do you want to become an impactor and changemaker as well? 
Current vacancies and internships can be found on the left.

Core values


We believe in seeing and acting differently, exploring new paths and pushing boundaries together.


We love to inspire, develop bold ideas and co-create practical solutions.


We know that innovation and positive impact are best achieved in collaboration, with different parties in the chain and with a shared and inspiring goal.


Curious? Click here for an inspiration session.